European Commission Designs Google Search Data Sharing Rules for AI-Era Search Competition
Designing Europe’s Search Data Sharing Rules for Competition in the AI Era
AI summary
The European Commission opened a specification proceeding over Google's non-compliance with Article 6(11) of the Digital Markets Act, requiring it to share ranking, query, click, and browsing data with competitors. The Knight-Georgetown Institute says the preliminary measures are a first step toward AI, but recommends clarifying whether AI features such as AI Overviews count as "visual content" subject to disclosure, and clarifying the relationship between "daily sharing" and the principle of reciprocity. The remedies in the U.S. US v. Google case are narrower, excluding user data used to train generative AI for search.